It is no secret that the digital revenues of publishers will (and must) grow. But until now many organizations are struggling with making the most of their online-potential – because some don´t even know where it lies.
Learn from successful publishers: Digital growth is possible!
But when looking at some players, it is obvious that digital growth is possible. In Scandinavia for example a lot of publishers generate more than 20% of their advertising revenues online.
Our Digital Fitness Program is a modular toolbox which helps you to generate more revenues in the digital world. The toolbox contains practical approaches for digital concepts – and we then adjust those to the individual needs, goals and circumstances of each customer.
Our three modules for your digital success:
- Increasing online-ad-revenues: With our help you can extend the reach of your website, modernize your ad-offers, optimize your digital sales and put a KPI-based online-control-system into practice.
- Generate E-Commerce-Revenues: We support you in finding a strategy for the biggest growth area for media companies – for example when defining all relevant target groups, when choosing the right offer and when choosing the perfect sales channel for your e-commerce-offers.
- Developing Paid Content: Thanks to our longstanding experience in the media business and our digital expertise, you can be sure that we will develop a tailormade paid-content-strategy for your content.